Press Earned for Clients
As part of our digital marketing services and SEO services, we help customers set up earn inbound links from press articles. Inbound links help with SEO and also generate traffic to your website.
Just one article can get picked up by multiple news sources meaning multiple inbound links to your website. Press pieces also offer “proof” to your customers that you provide a reputable service. We can either find press opportunities for you, or in some cases, we will write the entire article on your behalf.
As we have earned well over 100 press pieces over the years, only selected pieces are offered below. Click on each link to open up the online story or TV interview in a new window.
Pine Cone Therapies
How to Handle Rebellious Children article
PIX11 News, Summer camp helping to fight tech addiction in kids
WebMD, Parent’s Desperate Fight Against Screen Addiction
NPR, Screen Addiction Among Teens
Romper, Is My Child Addicted To Our Ipad
This Week in Tech, Tech Detox for Kids
This Week in Tech, is Gaming Disorder Real?
Camp Pocono Trails
Numerous TV appearances arranged on Fox 13 Tampa and “Good Day Tampa Bay” (local news in Tampa) for client Wellspring Camps:
Russell Rhodes Fox 13 Interview #1
Laura Moody Fox 13 Interview #1
Client featured as the backdrop in TV reality show, “Too Fat for 15” which ran for two seasons on the Style Network
Dr. Phil Episode on Wellspring Academies
Good Morning America piece (TV show and online article)
Washington Post article from multi-media piece including an online video component. As part of the series, the Client was featured on the front page of the Washington Post
How Does a Press Release Help SEO?
A press release’s greatest SEO effect is indirect value. Press announcements today have more indirect value than direct value.
Direct value is gained when the press release’s URL appears in search engine results pages (SERPs), which is unusual. Google’s “News” section can attract organic traffic to your website, boosting conversation and brand exposure. The press release site’s link also has direct importance.
However, the actual value of a press release is in its indirect worth. A newspaper, media source, or another blog will advocate your press release if it is distinctive, articulate, valuable, and attention-grabbing. Not only from the submission site, but also from all of the other sources mentioned above.
Other SEO benefits of submitting a press release include:
- External natural linkages (i.e. the stuff that builds backlinks and site authority)
- Brand Exposure
- Reputation of a brand
- Referral traffic